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Digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Using these online media channels, digital marketing is the method by which companies endorse goods, services, and brands.
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potential customers that are found online is a much larger group of people than you are likely to be able to attract locally. Using digital marketing, you can reach an enormous audience in a way that is both cost-effective and measurable. Other benefits of online marketing include:
The ability to interact with your prospects and learn exactly what they are looking for The ability to reach a global marketplace You can save money and reach more customers for less money than traditional marketing methods Get to know your audience and allow them to know you personally which can help to create brand loyalty You can track responses to your marketing efforts immediately
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